This position will advance Boys & Girls Clubs’ (BGCs) brand equity by elevating the role Clubs play for teens, and demonstrating the position impact of Clubs in the areas of college and career readiness, and workforce development. The position will focus on establishing BGCs as a leading advocate for kids and teens by positioning the brand as a youth development leader on these topics. The M&C Director of Teens will lead development and execution of integrated marketing and communications plans inclusive of a diverse mix of tactics to achieve identified goals, including but not limited to public relations/thought leadership, social/digital marketing and content/storytelling. This position will demonstrate a relentless pursuit of excellence and steadfast determination in the development and execution of marketing and communications activities to efficiently and effectively deliver results.
This position is also responsible for delivering value to identified partnerships/sponsorships supporting teen programs and initiatives, by leading execution of mutually beneficial plans. This is a highly collaborative position that will serve as subject matter expert for the “teens” outcome area, and will provide expert marketing and communications guidance cross-functionally to advance organizational goals. The M&C Director of Teens will serve as lead for all marketing and communications activities within this outcome area, serving as key point of contact for a number of internal and external teams, and delivering excellent service, interpersonal skills and leadership in all interactions.
The M&C Director of Teens will demonstrate Boys & Girls Clubs of America’s ICARE Values – Integrity, Collaboration, Accountability, Respect and Excellence.
Skills and Traits
Environmental and Working Conditions
Normal internal office environment. Travel estimated at 20% (can be up to 3-5 days or more in a month, including weekends, depending upon scheduling requirements). The individual selected for this position must possess and maintain a valid driver’s license and be able to navigate areas of the country or abroad by using a map or other direction methods. Ability to travel by car, airplane or other modes of transportation required.
Physical and Mental Requirements
Ability to carry out detailed and complex instructions; ability to interact with coworkers and public by telephone and in person as a member of a team to provide services to customers, both external and internal; ability to perform a variety of duties and to prioritize tasks to meet organizational needs. Ability to clearly and concisely exchange ideas, facts and/or technical information and guidance in person, by telephone, email, fax or correspondence. Physical requirements include: sight, hearing, sitting for four + hours a day, standing for one to two+ hours a day, stooping; skills essential for successful communications include speaking, writing and reading comprehension.